Thursday, December 26, 2019

Third Prompt - Free Essay Example

Sample details Pages: 3 Words: 881 Downloads: 6 Date added: 2018/12/19 Category Education Essay Type Admission Essay Level High school Tags: Leadership Essay Student Essay Did you like this example? It is said that good things come to those who persist in prayer and the prayer has been granted. I am joining my dream college and it is the best moment in my life. It is such a privilege to going a prestigious university with the humble background that I have. I have always wanted to be part of Thailand both as a students and business person. This will be my first destination. I have robust interests in business, music, and arts. Having gone through high school education, I have been able to get numerous award in music at the high school level. I own various honors and certificates in music too. I have been part of the music band at my high school and played a key role in the band as the band leader. I have the passion for playing the trombone and the flute. All my awards have been as a result of the exemplary work in musical arrangements and playing of the instruments. I have traveled across the Europe with the music. It has paid me a great deal. I have also gained recog nition my country playing the instruments in competitions both nationally and nationally. I have been invited to play the instruments at national holidays for entertainment. I have also had the privilege to entertain the president at the statehouse. Having gone through this, I have made up my mind to venture into business as a form of diversification. I gained my passion for business immediately after high school. I wanted to create something new out of my passion. I decided to make audio-visual CDS of my music and sell them. This is because I believed that audience loved my music in the city. The CDs composed of arrangements and playing of the instruments. The first attempt was such bad experienced for me since the investment did not actualize. The materials did not sell out and losses were made. I only made a few sales of the materials and the return on investment was poor. Later, I was rescued by my former high school teacher who was who offered to assist me market my products . The sales improved over the last one year and the profit margins expanded. Now that I have an air ticket to United States. I am so happy about all that I am going to do there. All my life I have always wished to be in the beautiful country. I have always seen the people of Thailand on the screen and what I admired most was the how the people take art seriously. I admire the hats that they put on to shade them of the intense heat of the sun. I also admire the way the citizens of the country do their music. Their music just like my mine enjoys a wide use of the instruments. Flute, for example, is widely used in their music. I also enjoy stories about cowboys. When I get there I want to improve my music skills. I want to join the best institutions that are going to improve my music. In the first 10 months in the country, I want to establish my relationship with the renowned personalities in the instrumental music. This will bring me that exposure and enable me to learn from the m. I am also going to pursue my Bachelors Degree in Music and Arts. This is because when my stay in the U.S comes to an end, I want to get back the United States to accomplish my endeavors in the music industry. My academic qualifications allow me to pursue my interest in music. Having competed my high school I am ready to join a college in Texas that will ensure that this interest is achieved. I scored a first class (A) from Hyde Park high school in the national exams with good scores in music and business studies. My transcripts also suggest that I am a good student of technology. I am interested in space exploration and idolize the likes of Elon Musk of South Africa for his success in business. I am also very passionate about leadership. I was a student leader for the school band and I would like to keep the same spirit of leadership even abroad. I am hopeful that I will find the conducive environment for pursuing my political ambitions. I hope to present myself for the ele ctive positions of student leadership in the university. This will help build my confidence in leadership which I will later carry back home. This because leadership in my country has not been fully received by youths. Getting to interact with new people with a new culture is also going to help me shape my perception of people and enable me to make friendship. I know that making friend can be very helpful in getting potential business partners. Linking music with business still remain my area of interest. One good question issue that keeps disturbing me is whether there will be room for interactions with not only the students but also the local citizens of the country. I just want to go there and interact with everyone because I feel that my dream has finally come true. I hope I enjoy the stay there while pursuing my education. Don’t waste time! Our writers will create an original "Third Prompt" essay for you Create order

Tuesday, December 17, 2019

The Philosophy Of Plato, Soren Kierkegaard, And Friedrich...

P hilosophical Travel Journal 1 W C Patten – PHL2 71 February 23, 2015 Philosophical Travel Journal I am writing this journal with the goal of recounting my travels to different philosophical societies. Remarkably, each one of the three societies I was privileged enough to travel to r igidly followed a renowned philosophy. These were the philosophies of Plato, Soren Kierkegaard, and Friedrich Nietzsche. The Republic The first society I visited was that of Plato ’s philosophy. The residents were very kind and sought out true meanings of different vi rtues solely by dialectic. They structured their city much the same way that Plato structured the renowned Republic . Plato said that a just city would involve each man doing his own work, or specializing in a certain task. The cobbler would be a cobbler, the builder would be a builder, the farmer a farmer, and so on an d so forth. Each of these focused on his work and in such a way maximized outpu t, as is logical. The army protecting that city stood as a c ourageous wall around it, ready to defend it whenever necessary. The soldiers ’ training was intense, focusing not only on physical exercise but also on the arts. By being brought up with training both in the arts and in physical exercise, Plato believed t hese soldiers would be both courageous and wise. Indeed, they were. The city was very confident in its guardians, knowing full well that should war be declared, it would be re solved by reason or, if all else failed, aShow MoreRelatedBuddhism And Its Impact On Buddhism1381 Words   |  6 PagesEnlightened One. Although originally emerged as a monastic movement within the dominant Brahmin tradition at that time, Buddhism developed quickly in another direction and acquired characteristics. Buddha not only rejected some important aspects of the philosophy of Hinduism, but also challenged the authority of their leaders, did not accept the validity of Vedic scriptures and argued against the sacrificial cult based on these texts. Moreover, Buddha opened his movement to people of all castes, openly rejectingRead MoreEssay Existentialism1050 Words   |  5 Pageswith existentialism, a precise definition is impossible; however, it suggests one major theme: a stress on individual existence and, consequently, on subjectivity, individual freedom, and choice {3}. Existentialism also refers to a family of philosophies devoted to an interpretation of human existence in the world that stresses its concreteness and its problematic character. Existentialism is often seen as an irrationlist revolt against tradiational phylosphy. Although this may be true to a Read Moreexistentialism Essay3317 Words   |  14 Pagesï » ¿Existentialism provides a moving account of the agony of being in the world. The spirit of existen- tialism has a long history in philosophy. But it be- came a major movement in the second half of the 20th century. Existentialism is not a systematic body of thought like Marxism or psychoanalysis. Instead, it is more like an umbrella under which a very wide range of thinkers struggled with ques- tions about the meaning of life. Much of the appeal and popularity of Existential- ism is due toRead MoreExistentialism vs Essentialism23287 Words   |  94 Pages------------------------------------------------- Essentialism vs. Existentialism Essentialism: A belief that things have a set of characteristics that make them what they are, amp; that the task of science and philosophy is their discovery amp; expression; the doctrine that essence is prior to existence While, Existentialism:A philosophical theory or approach, that emphasizes the existence of the individual person as a free amp; responsible agent, determiningRead MoreBranches of Philosophy8343 Words   |  34 PagesBranches of philosophy The following branches are the main areas of study: †¢ Metaphysics investigates the nature of being and the world. Traditional branches are cosmology and ontology. †¢ Epistemology is concerned with the nature and scope of knowledge, and whether knowledge is possible. Among its central concerns has been the challenge posed by skepticism and the relationships between truth, belief, and justification. †¢ Ethics, or moral philosophy, is concerned with questions of howRead MoreHuman Mortality According to Heidegger Essay3641 Words   |  15 Pagesthe likes of Soren Kierkegaard, Edmund Husserl and Jean-Paul Sartre, one of the principal exponents of 20th century Existentialism. An extraordinarily original thinker, a critic of technological society and the leading Ontologist of his time, Heideggers philosophy became a primary influence upon the thoughts of the younger generations of continental European cultural personalities of his time. The son of a Catholic sexton, Heidegger displayed an early interest in religion and philosophy; at school

Monday, December 9, 2019

Informative speech on ecstasy free essay sample

II. According to the US National Library of Medicine Nation Institutes of Health, approximately 10% of college students have tried this at least once. 7% have used this within the past year and 3% within the past month. It is the second most likely illicit drug to be used, first being marijuana. a. For many of you have heard of it referred to as â€Å"E†, or the â€Å"love drug†, or â€Å"happy pill†, or what media refers to it as â€Å"molly†. III. However, all these names share one common characteristic. They all are talking about ecstasy. IV. Today I am going to inform you about the history of ecstasy, how it works, and the symptoms. (Transition: Let’s start by looking at the history.) Body I. What is ecstasy? According to the Office of National Drug Control Policy, ecstasy is the street name for MDMA, or methylendioxy-methamphetamine, which is a synthetic, psychoactive drug that has similarities to the stimulant amphetamine and hallucinogen mescaline. a. Problem with ecstasy is that it is no longer pure MDMA, ecstasy tablets are now commonly filled with a mixture of chemical cocktails. For example, the Office of National Drug Control Policy released a report saying, â€Å"Ecstasy tablets are no longer just MDMA, but rather a cocktail of chemicals. Samples of Ecstasy analyzed by Drug Enforcement Administration (DEA) laboratories contain meth, ketamine, caffeine, dimethylsulfone, N-benzylpiperazine (BZP), and trifluoromethylpiperazine (TFMPP), in addition to MDMA.† II. History of ecstasy: MDMA was patented in 1913 by the German pharmaceutical company called â€Å"Merck† which was originally supposed to be sold as a diet pill, according to the Center for Substance Abuse Research. However, they decided against marketing the drug. a. Then in the 1950’s the US army experimented with it to use as a possible truth serum against enemy troops. (Center for Substance Abuse Research) b. Then in the 1970’s it sparked interest among psychiatrists, who began looking into it and experimenting with it to help  in psychotherapy and marriage counseling. c. In the early 1980’s, MDMA got its new nickname, â€Å"Ecstasy†. (Center for Substance Abuse Research) d. In 1988 it became illegal (Center for Substance Abuse Research) and was categorized as a schedule I drug, which according to the Drug Enforcement Administration are â€Å"drugs with no currently accepted medical use and high potential for abuse. â€Å" These are the most dangerous drugs of all drug schedules with potentially severe psychological or physical dependence. Some examples include LSD, Heroin, and cannabis. e. In the late 1980’s and early 1990’s, ecstasy became very popular in the U.S. f. Today, ecstasy is very popular at â€Å"rave† scenes or large dance parties with electronic music and pulsating lights. However, raves aren’t the only places where it is used; abused at house parties, college dorms, and various other places. (Transition: Now that we have looked at the history of ecstasy, let’s take a look at how it psychologically works) III. How it works? a. According to the Center for Substance Abuse Research, MDMA affects levels of serotonin, a neurotransmitter in the brain that is related to mood (and pleasure), sleep and heart rate. When ingested in the body, MDMA causes the brain to flood itself with serotonin, causing the body to have heightened sensitivity and the individual to be intensely emotional and empathetic. b. However, when it wears off, the brain is depleted of much of its supply of serotonin. Because of this substantial loss, depression is a common after-effect of MDMA use. c. Within 20-40 minutes after taking a tablet, the user will experience small rushes of exhilaration, often accompanied by nausea. Sixty to ninety minutes after taking the drug, the user feels the peak effects. Users may continue to experience effects for up to six hours and can feel drained-out for up to two days later, due to heavy loss of serotonin. (Center for Substance Abuse research) (Transition: The increase of serotonin heavily influences the symptoms one may experience, now let’s see what one might experience on ecstasy) IV. Symptoms in the beginning of the rush make users feel peaceful, an increased closeness to others, and have a heightened sensory awareness. a. Short term physical effects of ecstasy according to the Center for Substance Abuse Research, are muscle tension, heightened senses, hallucinations, euphoria, empathy for others/ emotional warmth, anxiety, paranoia, involuntary teeth or jaw clenching,  nausea, extreme relaxation, severe dehydration, heat exhaustion, increased body temperature up to 108 degrees, increased blood pressure, breathing rate, and heart rate, faintness, chills or sweating, blurred vision or nystagmus- which is rapid quivering of the pupils. i. In addition, new data released by the Substance Abuse and Mental Health Administration indicates that ecstasy related emergency room visits rose from 10,220 in 2004 to 17,865 visits in 2008- a 74.8 percent increase within just four years. b. Long term effects of ecstasy can include, confusion, depression, sleep problems, drug craving, severe anxiety, possible depletion of serotonin and memory, or potentially death. (Center for Substance Abuse Research) i. Ecstasy related deaths have been reported usually as a result of heatstroke from dancing in hot clubs for long hours without replenishing lost body fluids. According to the Daily News, Jeffrey Russ and Olivia Rotondo, died after taking doses of MDMA, at a electronic dance music festival held in New York City. (Daily News) Conclusion I. As we see, ecstasy is not a joking matter and should not be tested with due to the serious symptoms it can cause, even as serious as death. II. I have decided to focus on the history, how it works, and symptoms of ecstasy because one night of â€Å"fun† could turn into a tragic event in the blink of an eye.

Monday, December 2, 2019

Story The Birds Essay Example For Students

Story The Birds Essay At the beginning of the film in the first hour the attacks are slower and further apart with smaller types of birds. By the end the editing has sped up so there are repeated attacks, by bigger types of birds, gulls and such, and larger flocks as well. The first attacks are left so long that I almost began to question why the film was called The Birds. This is to build up a relationship with the characters, a thought which I have explored previously. There are lovely moments in the film where shadows look like birds, and little shots of the innocent lovebirds, to make you suspicious and jumpy. What may seem like little unimportant shots actually help create the build up to each attack and so should be considered too. The last attack is on the Brenner house, it takes place at night and the characters are isolated and vulnerable. The fact it is dark in itself creates an uncomfortable feeling. As an audience we know there is going to be an attack. The first few shots are before the attack. The four people are in the lounge, Mitch then checks all the boards and kitchen. Build up to attack. Then they hear the birds. All begin to panic as Mitch stokes the fire. Mitch struggles with a gull which has smashed its way through a window. Mitch secures the main door, which was being pecked through. Lights go out. We will write a custom essay on Story The Birds specifically for you for only $16.38 $13.9/page Order now The birds leave. They all go to sleep. Melanie hears fluttering of wings and goes upstairs to investigate. She opens a door to a room and in the room she is attacked by a flock of birds. Mitch eventually arrives and pulls a very badly injured Melanie to safety. The whole scene starts with a few shots to get our geography of the place, and the build up of tension. The shots are mainly silent, with little talking in them. There is a shot of Mitch and mother, looking in different directions. Then a shot of Melanie and Cathy. At this point we realise that actually the mother should be with Cathy and be looking after her sick daughter but she is unbalanced so doesnt. The high skewed angle of the shot of Mrs Brenner shows this all to well, she looks awkward. When they all hear the birds coming, they are still the same positions, but separate. As a low angle shot shows Melanie looking scared we hear the chirping then flapping crescendo. Melanie looks small, ironic because actually the birds are. Then at one of the most adrenaline filled bits of the play, a gull smashes unexpectedly through the window, with an e.c.u to make us focus on it. It is at this point the bird sounds technically become diegetic, because we now know that the birds are making the sound. However since we have always linked that sound with the birds anyway, one could argue differently. This is an example of Alfred Hitchcock playing around with sound. This time a high angle shot shows the vulnerability of them, and a similarly skewed shot Mrs Brenner is used on Melanie. Mitch struggles away with the gull, while Cathy and Mother crouch in the corner. The lines of the books on the bookshelves draw your eyes to them, huddled away. Just as Mitch succeeds in wrestling the gull out again, he needs to go and secure the main door, which has almost been pecked through. The cacophony of the birds is still there, and is beginning to really irritate the audience. Then the lights go out, in a dramatic turn. The sudden darkness is accompanied by a chilling scream, like a human, but we know it is bird. Because it sounds so human, it really is a chilling moment. The darkness seems to press around them, helping develop the claustrophobic, caged atmosphere further. .u85efcc13cf471b4a9f8d78d7e959806e , .u85efcc13cf471b4a9f8d78d7e959806e .postImageUrl , .u85efcc13cf471b4a9f8d78d7e959806e .centered-text-area { min-height: 80px; position: relative; } .u85efcc13cf471b4a9f8d78d7e959806e , .u85efcc13cf471b4a9f8d78d7e959806e:hover , .u85efcc13cf471b4a9f8d78d7e959806e:visited , .u85efcc13cf471b4a9f8d78d7e959806e:active { border:0!important; } .u85efcc13cf471b4a9f8d78d7e959806e .clearfix:after { content: ""; display: table; clear: both; } .u85efcc13cf471b4a9f8d78d7e959806e { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u85efcc13cf471b4a9f8d78d7e959806e:active , .u85efcc13cf471b4a9f8d78d7e959806e:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u85efcc13cf471b4a9f8d78d7e959806e .centered-text-area { width: 100%; position: relative ; } .u85efcc13cf471b4a9f8d78d7e959806e .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u85efcc13cf471b4a9f8d78d7e959806e .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u85efcc13cf471b4a9f8d78d7e959806e .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u85efcc13cf471b4a9f8d78d7e959806e:hover .ctaButton { background-color: #34495E!important; } .u85efcc13cf471b4a9f8d78d7e959806e .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u85efcc13cf471b4a9f8d78d7e959806e .u85efcc13cf471b4a9f8d78d7e959806e-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u85efcc13cf471b4a9f8d78d7e959806e:after { content: ""; display: block; clear: both; } READ: George Orwell wrote "Animal Farm" because he felt compelled to express his views on the Russian Communist society EssayThe noise of the birds diminuendos away and they are gone. With the silence comes relaxation. The audience relax because that awful noise has gone. There is then a series of shots where Mitch comes in from the right in a close-up low angle, and Melanie does the mirror image, from the left after, like to lovebirds joining together. Then there is an interesting shot of the mother which again is another shot the same as Melanie and Mitchs, but it is m/s because she is a less important character. Then there is a lovely shot as the camera tracks back with a wide shot lower angle. Then a cut to the fireplace, which dissolves to show the passing of time. There is then a repeat of the same shot as at the very start, a pan w/s of all the characters. Melanie hears fluttering from upstairs and goes to investigate, (m/s pan, tilt, track). At this point we dont know where the sound is coming from, it could be the lovebirds, it could be down the chimney, we dont know. The next bit is by far one of the tensest sequences in the whole film. There is an absence of diegetic sound, as if the sound holding its breath to. The lack of sound in this sequence is odd, because throughout the film whenever there has been a bird attack, that sound has come, but it doesnt now. This almost lulls us into thinking there wont be an attack. As she climbs the stairs there are a few shots in her p.o.v, then they switch to a reverse mid-shot. There is a totally unrealistic spotlight on her, but I never really noticed that. The light picks out her facial features, and makes her our only focus. There is now the occasional flutter to heard, but only to remind us why she is going upstairs. The tension builds to such a point where you just want to stand up a yell at her not to continue up the stairs any further. She opens the door with an extreme close-up low angle of her hand, the pressure focuses on that. In the room, she is suddenly attacked by a flock of birds. Now comes the most superb sequence, over 70 jump cuts, using c/u, e.c.u, m/s. Hitchcock uses the jump cuts so effectively that it confuses the audience, makes them feel as though they are the character and feel their disorientation. The sound of beating wings crescendos and diminuendos rapidly, like a train almost, to keep the momentum of the scene going. The speed is such that after a while your brain really cant take anymore. It starts to switch off, because it just wants to slow down. This is when the hero Mitch makes his entrance, and pulls her to safety. The high point in the film is most definitely the sequence when she climbs the stairs. It is the most tension filled part, so much so I could hardly breathe. I think Hitchcock does create tension very well. I feel that very strongly. His use camera angles and sound, particularly that irritating bird sound succeeds in entertaining and building suspense. However although I feel he is good at tension, I do feel that he often carries a scene on a little too long. For example, in the Brenner house bird attack on Melanie, I did just begin to think that the attack carried on a little bit past the interesting mark. With the attack on the school children too, it carried on a bit too long, as though the director had got slightly carried away. I also loved the story of The Birds by Daphne Du Maurier. I was slightly disappointed that the film was so loosely based on the book, but I do see how the story may not have made the most interesting film. Overall, I like his work and liked how he directed the film.

Wednesday, November 27, 2019

The 411 on Numeronyms

The 411 on Numeronyms The 411 on Numeronyms The 411 on Numeronyms By Mark Nichol Numerals are often used in numeronyms: in combination with other numerals and with letters to represent a word, phrase, or concept. This post loosens the definition of numeronym to also include a numeral without one or more accompanying letters and with or without other symbols. Ordinal numbers can represent something, as when we speak, for example, of a â€Å"third† in reference to an additional person who joins two people or when we refer, for example, to â€Å"the 25th† to denote a certain day of the month, but the following terms, which include cardinal numbers, represent more than the sum of their parts, too. The number 101, used in combination with a word representing a topic, is used to imply that a piece of knowledge under discussion is elementary, as if it were equivalent to the content of an introductory college course. (Such courses are often numbered 101 in a three-digit designation system.) For example, the principle of supply and demand might be said to be â€Å"Economics 101,† meaning it is easy to understand. A 180 is a half turn and a 360 is a full turn, representing the number of degrees in a circle; numbers larger than 360 may appear in reference to sports such as skating or diving in which participants may turn more than one full revolution; 180 may also refer figuratively to someone reversing one’s position on an issue. The abbreviations WWI and WWII stand for â€Å"World War I† and â€Å"World War II† (and there is also the hypothetical World War III, or WWIII); they are sometimes represented with Arabic numerals, though Roman numerals are the conventional treatment. Y2K is an abbreviation for â€Å"year 2000,† pertaining to the (largely unfounded) concern late in the twentieth century that a fundamental programming flaw would, at the turn of the century, cause catastrophic breakdowns in information processing, leading to serious repercussions throughout the civilized world. Another term stemming from business is 24/7, referring to the number of hours in a day and the number of days in a week to denote incessant attention to something. (The term is also extended to 24/7/365 to refer to the number of days in the year as well.) Guns are often referred to simply by their caliber: for example, .22, .357, and .45 refer to the diameter of the bullets used in a particular firearm. 3D is an abbreviation for â€Å"three-dimensional,† pertaining to images and films with this feature. Abbreviations for television programs include TW3 for That Was the Week That Was, a satirical comedy program on the United Kingdom’s BBC network during the early 1960s, and MST3K for Mystery Science Theater 3000, a late-twentieth-century American program that poked fun at mediocre low-budget films. Meanwhile W3 is an abbreviation for â€Å"World Wide Web,† which is now generally abbreviated to web. To get the 411 on something is to obtain information; 411 is the telephone number for directory assistance, which provides phone numbers for people who want to contact a person or an organization but do not have the entity’s number. (This number is sometimes styled 4-1-1.) Telephone area codes are often employed as shorthand to refer to geographical regions, as in the use of â€Å"the 415† to represent San Francisco and its environs. 401(k) refers to a specific pension account defined in that section of the Internal Revenue Service tax code. Similarly, a tax-exempt nonprofit organization is referred to as a 501(c)(3), a label that pertains to the corresponding section of the IRS tax code. 5K, 10K, and so on are abbreviations referring to footraces of 5,000 and 10,000 meters, respectively, as well as longer events; K stands for kilo-, a prefix meaning â€Å"one thousand.† Shorter races held on tracks (and swim events) may be called, for example, â€Å"the 400,† referring to a 400-meter dash or another race of that length. Text-speak takes advantage of numeronyms to reduce the number of characters necessary to express a word: Gr8, for example, represents great, and l8r is equivalent to later. Related usage includes computer terms that are abbreviated, for example, from localization to l10n. (The numeronym consists of the first and last letters of the word interrupted by a number representing how many intervening letters are missing.) A similar system is leetspeak (leet derives from elite to acknowledge that those who know the system are privileged to do so in comparison to the ignorant masses), in which numerals replace similarly shaped letters, such as in n00b, which represents a misspelling and abbreviation of newbie (meaning â€Å"novice†). G8 and G20 refer to international political forums consisting of the respective number of participant nations; G stands for group in designations such as â€Å"Group of 8.† K9 is an abbreviation for canine because it is pronounced the same as the word for dogs and other doglike animals; it is employed in the context of dogs used in law enforcement. Also pertaining to law enforcement is the ten-code, a system of numerical codes beginning with 10 that represent words and ideas; the most familiar to laypeople is 10-4, meaning â€Å"understood.† Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Spelling category, check our popular posts, or choose a related post below:Has vs. Had7 Tips for Writing a Film Review5 Keys to Better Sentence Flow

Saturday, November 23, 2019

Understanding Different Interest Rates

Understanding Different Interest Rates There are a variety of different types of interest rates, but in order to understand these, one must first understand that an interest rate  is a yearly price charged by a lender to a borrower in order for the borrower to obtain a loan, usually expressed as a percentage of the total amount loaned. Interest rates can either be nominal or real, though certain terms exist to define specific rates such as the Federal Funds Rate. The  difference between nominal and real interest rates  is that real interest rates are ones that are adjusted for inflation, whereas nominal interest rates are not; the interest rates one typically finds in the paper are nominal interest rates. The federal government of any given country can affect the interest rate, known in the United States as the Federal Funds Rate and in England as the Prime Rate. Understanding the Federal Funds Rate The Federal Funds Rate is defined as the interest rate at which U.S. banks lend to one another their excess reserves held on deposit at the United States Treasury Department, or the interest rate that banks charge each other for the use of Federal funds in general. Investopedia describes the Federal Funds Rate as the rate of interest banks charge other banks for lending them money from their reserve balances on an overnight basis. By law, banks must maintain a reserve equal to a certain percentage of their deposits in an account at a Federal Reserve bank. Any money in their reserve that exceeds the required level is available for lending to other banks that might have a shortfall. ï » ¿Essentially what this means for the average American is that when you hear that the Federal Treasury Chairman has raised interest rates, theyre talking about the Federal Funds Rate.  In Canada, the counterpart to the Federal Funds rate is known as  the overnight rate; the  Bank of England  refers to these rates as the base rate or the repo rate. Prime Rates and Short Rates The Prime Rate is defined as a rate of interest that serves as a benchmark for most other loans in a country. The precise definition of prime rate differs from country to country. In the United States, the prime rate is the interest rate banks charge to large corporations for short-term loans.​​ The prime rate is typically 2 to 3 percentage points higher than the Federal Funds rate. If the Federal Funds rate is at around 2.5%, then expect the prime rate to be around 5%. The short rate is an abbreviation for short-term interest rate; that is, the interest rate charged (usually in some particular market) for short-term loans. Those are the major interest rates you will see discussed in the newspaper. Most of the other interest rates you see will usually refer to an interest-bearing financial asset, such as a bond.

Thursday, November 21, 2019

Constructive Dismissal and Unfair Dismissal Claims Essay

Constructive Dismissal and Unfair Dismissal Claims - Essay Example Although, Raj’s employer reserved the legal right to end his employment contract, their failure to serve proper notice on him regarding the issue amounts to unfair dismissal. The dispute is therefore actionable by the Employment Tribunal or Court (Collins, 2011). Failure to provide proper Raj with notice of his impending dismissal amounts to wrongful dismissal in the sense that the employer showed clear disregard for the employment contract which they signed with the employee in question. Unfair dismissal is provided for under Section 95 of the Employment Rights Act 1996. Owing to the low evidentiary threshold for establishing unfair dismissal even where the employer had adhered to the provisions of the employment contract, proving Raj’s case is easier.The enforcement of a fair dismissal requires the grounds for the action to fall within the parameters of one of the half-dozen fair grounds for dismissal stipulated in the Act. These include: gross conduct, incompetence o r lack of qualifications, redundancy, violation of laws, and or some other substantial reason (SOSR) (Cabrelli, 2009). Unfortunately, Raj’s summary dismissal for mere, unintentional lateness by 20 minutes due to train delay fails to meet any of these conditions of fairness in his treatment. The employee’s long-term exemplary service and an apology over the latest incident outweigh the â€Å"gross misconduct† grounds for his dismissal.   Wrongful dismissal Knight and Latreille (2001) noted that wrongful dismissal is defined by ERA  § 95.

Tuesday, November 19, 2019

The International Guide of Foreign Currency Managementby Shoup Research Paper

The International Guide of Foreign Currency Managementby Shoup - Research Paper Example (Goldstein, 1992) Currency and its management determine the economical footing of the State and as such must be strictly controlled by the Government. Strength and value of a States currency is affected by several contributing factors. These factors may be intentionally implemented or developed as a result of external impact. This was seen in South Africa in the 1980’s when the price of Gold had significantly fallen in addition to other financial challenges faced by the government during the same period. As a result what was seen in South Africa was a drastic devaluation of the Rand in comparison to the American dollar. (Murison 2003) South Africa never fully recovered from the devaluation of the Country’s currency. Currency management operates on three basic tenets according to JP Morgan’s â€Å"Active Currency Management for Institutional Investors†. These are; market dynamics which refer to the foreign exchange market where it is inefficient and offers potential alpha due to the high proportion of non-profit seeking participants. Secondly there is consistent return which requires active currency managers who are able to generate consistent and modest returns throughout the market cycles. Finally there is diversification which refers to the returns of active currency managers who are not highly correlated with traditional asset classes. JP Morgan in Passive Currency Management (2011) identifies three ideal steps at the strategic level for passive currency management. Firstly, there is the need for the modelling of the foreign currency plan based on the risks identified in each business and determining a hedge ratio for the sensitive areas. Secondly, there is the need to cover the exposures of the assets through the use of various hedging techniques that are appropriate in the situation. Thirdly, there is the need to execute and monitor the plan with regards to transaction costs. JP Morgan emphasised that the most popular hedging te chnique for passive currency management is the use of forward currency contracts. Fabozzi (2008) assesses passive currency management techniques and identifies three main elements of this currency risk management approach. First of all, the management takes a standard currency hedging and roll it over through the life of an investment. Secondly, it is not flexible and cannot be changed even if external conditions change. Thirdly passive currency risk management involves the continuous conversion of the home currency to a given currency on a frequent basis. Currency risk exposure was later categorized into three groups by Zubulake, 1991who sought to determine preventative measures. These are; the translation which refers to the uncertainty of converting foreign denominated assets to local currency. Where there is uncertainty on the foreign market then the stability of the currency is threatened since sectors such as banking and real estate remains stagnated. The second category of ri sk exposure is that of transactional risk which detail the effects of fluctuations in exchange rates on revenues, expenses and profitability. Risky transactions have the potential to restrict the spending and trading ability of the population. Spending and trading being two of the main means of currency circulation will significantly impact on the Country’s economy when restricted. Thirdly, there is the economic exposure currency risks which assess the effects of fluctuations in a Country's currency over the long-term macro economics of the country, namely, prices, competition and export. As such, measures must be implemented to ensure that where there is exposure the

Sunday, November 17, 2019

Murdering Mckinley Essay Example for Free

Murdering Mckinley Essay The main factors that are presented in the book include how the assassination affected America and its society, Roosevelt’s response to the assassination and his succession to the presidency, the reasons for committing the murder, and the evidence that supports the cases of the assassin and the district attorney. I found this book to be a well-organized and accurate account of the assassination as well as the surrounding events. I found the events that occurred to be extremely wrong and hurtful to the American society. The means by which the assassin achieved the political changes that he desired were completely immoral and threatening to America. Rauchway describes William McKinley’s assassination in the year of 1901 by explaining to the reader the motives of the assassin, the reaction of the district attorney and society, and the response that Roosevelt had to suddenly becoming the President of the United States. On September 6, 1901 President William McKinley was tragically assassinated at the Pan American Exposition in Buffalo, NY by Leon F. Czolgosz. President McKinley ran the politics of state supported capitalism. He was a strong conservative, which was reflected in his successes of reopening factories and putting individuals back to work. Czolgosz disliked McKinley’s politics and wanted McKinley himself to fall in order to prove America was vulnerable and to strip the American people of any illusions of safety. Although the motives behind Czolgosz’s actions were complet ely immoral, he did have well supported logic behind these actions. The case ultimately went to trial, and the district attorney tried to prove that the assassin succumbed to radicalism through his anger of his social standing. Some would argue that Czolgosz was mentally insane and delusional and that he should receive mercy. At the time of the assassination the American society was becoming more urban and more complex, leading people to have less control over their own fates. People soon began to believe that a sane and healthy social environment would lead to a sane and healthy United States population. Movements to sustain these ideas grew and flourished during the time of Roosevelt’s presidency. This led to liberal political ideology, which soon became kno wn as progressivism. The main impact that McKinley’s assassination had on Americans was that it pressured them to be more clear and up front on their opinions of a working class which included a large number of immigrants. It also encouraged the people to voice their opinion on race in the developing democracy. The organization of the text and manner by which the facts were presented by the author made it easy to follow and understand. I found the book to be unbiased while representing all sides of the argument fairly. The book contains evidence of the details given and the author sometimes uses other historians to back uphisevidenceasagoodwaytosupporthisstatements. Tome,therealbenefitof reading this book was that it helped to expand my knowledge of the actual events of the assassination as well the effects that it had upon America and Roosevelt’s new role as President. I feel that the arguments presented by Rauchway regarding whether or not the assassination was a positive or negative experience for America were mostly equal. After reading the book I gained a better understanding of the affects of the murder. I am able to understand that although McKinley’s death was a tragedy, ultimately America was able to flourish through the progressivism supported through Roosevelt’s policies. However, I feel very strongly that Czolgosz’s act of murder was completely inhumane and very disrespectful to America and its people. As a whole, the book was a very well written description of the murder of William Mckinley and of the affects it imposed on the country. The murder of McKinley had many lasting impacts on American society. Through the assassination, America recieved a push towards progressivism, and became a wake up call to American politics. Although it was a misfortunate act which was committed, it did help America to grow and become stronger as a nation. Roosevelt took a strong stance as the new President and bravely faced the challenge of leading America with courage and knowledge. He acted upon constituent’s fears so that they would become supporters of his efforts to rid radical dissent. Some say Czolgosz acted upon his own insanity, however his decisions were based on logic and his life ended in the electric chair and his remains were doused in sulfuric acid. When he committed the crime he was aware that there would be extreme consequences for his actions. This showed America how far some people would go to achieve the political changes they desired. As Americans today look back on the tragic event, it is seen as one of the most devastating days in American history. However, in the end America found the strength and courage to push through the sorrow and hurt and eventually grow from the death that birthed a new nation. Eric Rauchway presents this tragic event in American history with a hopeful and optimistic tone as he emphasizes the positive growth that America managed to obtain through Roosevelt’s policies. His account is easy to understand yet still challenges the reader to think more deeply about the implications of the event.

Thursday, November 14, 2019

Ozzy Osbourne :: essays research papers fc

The Prince of Darkness and Black Sabbath On December 3rd, 1948, John Michael Osbourne was born in Birmingham, England. This child would suffer many hardships throughout his life, but somehow would force himself to overcome them. This man that came to be known as Ozzy fronted the most famous classic metal bad of all time, Black Sabbath. After trying work, Ozzy moved to petty theft, and then ended up in jail. Ozzy decided to try music as a career. He began to look for bands to join and soon found one named Music Machine. Due to illness, Music Machine was in need of a singer. Ozzy filled in and was fascinated by the traveling and wild sides of the music lifestyle. Later, he joined a band called Approach, but he disliked the band and quit shortly after. Ozzy eventually formed a band with Tony Iommi as guitarist, William â€Å"Bill† Ward as drummer, and Terence â€Å"Geezer Butler† as bassist. The four musicians first called themselves Polka Tulk Blues, and then changed its name to Earth. The Band played a gig at a place called Henry’s Blueshouse(Veinotte). The upper-class people that were at the gig had been awaiting a different Earth and totally different style of music. The night was a disaster and the band knew that a new band name was in order. Geezer suggested that the band change its name to ‘Black Sabbath’, the name of a horror movie during that time. Black Sabbath got some gigs on its own, but more often the band would wait where other bands were scheduled to perform. If the scheduled band failed to show up, Black Sabbath would take their position on stage. In January 1969, they played the Star Club in Hamburg, a place made famous by The Beatles. The club booked the band for future shows after the outstanding performance. They played seven shows a day and wrote new music and lyrics as they went. Black Sabbath completed their first album and released it on Friday, February 13, 1970. The album was recorded in only eight hours with a cost of approximately $1200 in United States currency, which was very cheap for the time. During the recording, the band still lacked popularity, but just did what they enjoyed, which was sing about the gloomy side of life. At this point, the four men were having a great time and did not expect to make it very big in the music industry.

Tuesday, November 12, 2019

Technology and Its Impacts on Society

Introduction:Changes have been described as essential functions to human life in the society. Changes are inevitable as man and the society continue to exist. Technology and inventions are spearheaded by man and interact with the society to bring about the necessary social changes. Each year, various technological inventions that are embraced which leads to their steadily increasing impacts on the social aspects within the society.Technology advancement therefore has become essential in shaping the society as it has traversed virtually all aspects of human life. Technological innovations are responsible for the new social themes being experienced within the modern society. It is therefore important to note that new technologies will impact on the choices we make, how we lead our lives, and on how we interact with others. The internet and the mass media in particular have led to far reaching implications especially in matters to do with inter-personal communication and the general soc iological aspect within the society.This paper shall focus on how technological advances have impacted on the society and interpersonal communication.The Internet and Mass media:In the recent past, the use of the internet has drastically increased. Studies have shown that in the case of the United States, which is the world’s leading nation in internet use, the internet use had risen from 66% to 73% in 2006[1]. In the survey, it was revealed that about 70% of adult Americans were internet users. Though the United States is the world’s leader in internet use, other countries around the world are quickly adapting the trend and the internet use has gained considerably. It is no wonder that e-communications are being incorporated as crucial in effecting behavioural and social changes within the society[2].Internet has disregarded geographical distances and separations in this new world order, as borders no longer have great impact on limiting people’s activities. Pe ople are encouraged to participate and contribute on different aspects which have drawn different experiences and pooled resources together. Actions and reactions have become instantaneous in cyberspace and this has made internet to be more gratifying and attractive. The resultant effect is that internet has impacted our society in almost all areas of human endeavours.The problem is that the impact has been both positive and negative and as such, caution has been advocated as a means in which citizens should approach the internet[3]. In matters of communication, technological advancement has been experienced in immeasurable quantities. There have been tremendous developments in the mass media industry including TV, radio, newspapers, telephone and wireless gadgets that have facilitated the communication between individuals. Advance research has led to development of space technologies and satellites which are used for communication thereby adding to the sophistication of the industr y. The geographical distance between individuals is no longer an issue as the technology has come to fill the gap[4].The Impacts of the internet and mass media on the society:It is a matter of fact that easy access to the internet, which includes the availability of personal computers with rather cheap prices, introduction of reliable internet services and establishment of internet cafes has changed the nature of people’s connection to each other in their social field. Physical proximity is no longer an essential in communicating to one another face to face. Technology has made it easier for rapid connections across long distances and people are now in a position to write electronic mails that are transmitted virtually immediately throughout the globe[5].Eskicumali argues that there are various aspects of the lives of individuals, especially the young people which have been altered by the internet. The basic nature of their relationships with one another has been greatly infl uenced by the internet. This is due to the reason that there has been a global diffusion of information and communication technologies that has expanded the domain of ‘absent presence’ which in turn has resulted to an erosion of face to face community centred relationships[6]. The internet has created new type of social relations and virtual communities that has not been formed ever since.These virtual communities are social network of individuals who interact through specific media, and potentially crossing geographical and political boundaries, so as to pursue mutual goals and interests. The internet has also impacted the social system in form of communication[7]. There is diversity in the internet-mediated communication which is displayed in different sectors such as politics, art, family, and mass media among others. It has become the bearer of different kinds of communication. This is due to several features of internet’s technical and textual structure whic h has promised to have a crucial impact on communication[8].Technology is said to be providing a link between individuals located at different parts of the world but at the same time, it can be argued that the same technology is creating enclaves for these same individuals. The use of technology can lead to situations whereby individuals find themselves glued to the use of modern technology and having little or no time to spend with others. The internet in particular has led to the development of social network sites which alienates individuals from socializing with their close friends and relatives as they are glued to chat-rooms with ‘distant’ friends[9].Interpersonal Communication:Technology can be used to either enhance or inhibit any given aspect of human life. It is however the interpersonal communication that would feel the effects of technology first. Historically, the modes of communication have been changing over time in line with the evolution of the society. People dispersed in various parts of the world and verbal communication was altered to letter writing so as ensure that there was communication. Individuals came with inventions on how to carry out the conversation as well as written communication amongst two members that were geographically apart. The telephone came up and most individuals thought that now the other forms of communication would become obsolete[10].With family and friends relocating to different parts of the globe, the telephone technology came in as a blessing in ensuring that family and friends could still stay in touch irrespective of the geographical barriers. The advent of computers has simplified communication even further by bringing to the forefront the concept of instant messaging between individuals who are millions of miles apart[11].   It should be noted that any advancement of technology in communication does not replace the existing one as each is capable of surviving by its own rules providing vari ous options to the individuals.The impact of technology on the interpersonal communication has also come with its demerits. Individuals have tended to side with the use of technology in communicating hence loosing on the ‘personal touch’ which is very essential in the communication process. Technology has provided room for individuals to loose the art of effective communication which can only be realized through face to face communication. This is accomplished by body language, eye contact, and any other observable feature when communicating. Social cowards are able to hide behind technology to air their disagreements as the technology offers some sort of false sense of security and ambiguity[12].Conclusion:The advancement in technology is often meant to better the lives of human beings. Nevertheless, the impacts of technological advancement come in two folds — advantages and disadvantages. What is important though is to look at the differences between the advant ages and the disadvantages in order to evaluate the net effect of the technology on human society. The advancement that has been made in the communication sector is great and has had far reaching impacts on the society in general. The internet in particular has led to critical impacts in the sharing of information as well as reducing the world into a global village where communication becomes instantaneous irrespective of the geographical distance between the communicating parties.With advancement in technology, interpersonal communication has been greatly affected since individuals have turned to the ‘faceless’ technology to communicate. This has had its merits and demerits. Though technology has eased the communication, the effectiveness of the communication has greatly been hampered. Though technology has two sides just like any other issue that may come up in the society, its merits especially in the communication sector are greater than the associated disadvantages . Technology is here to stay and it is bound to influence virtually all aspects of our lives. The internet for instance is ubiquitous in everyday life and its impacts are far from over given that technology is usually cumulative.Bibliography:Bergschneider, Veronica. Technology's influence on interpersonal communication, (2010). Retrieved on 20th May 2010 from;http://www.helium.com/items/1567920-technology-for-communicatingEskicumali, Ahmet. The Effects of Internet Cafes on Social Change in Turkey: The Case of Hendek. The Turkish Online Journal of Educational Technology, (2010). vol.9, no. 2, pp. 1-9Friedenfels, Roxanne. Social Change: An Anthology. Rowman & Littlefield. ISBN 1882289595, 9781882289592, (1998).Kedem, Carmella. The Social Impact of the Internet on Our Society, (1999), Retrieved on 20th May 2010 from; http://www.math.umd.edu/~bnk/CAR/project.htmLin, Carolyn, A. & David J. Atkin. Communication technology and social change: theory and implications. Routledge. ISBN 0805856 137, 9780805856132, (2007).Schiavo, Renata. The rise of e-health: Current trends and topics on online health communications, Journal of Medical Marketing (2008). Vol 8, pp 9-18.Westwood, Douglass. Impact of Technology Change. (2010). Retrieved on 20th May 2010 from;http://www.sociologyguide.com/social-change/impact-of-technology-change.php. [1] Renata Schiavo. The rise of e-health: Current trends and topics on online health communications, Journal of Medical Marketing (2008). Vol 8, p 10 [2] Ibid p 11 [3] Carmella Kedem. The Social Impact of the Internet on Our Society, (1999), Retrieved on 20th May 2010 from; http://www.math.umd.edu/~bnk/CAR/project.htm para 1 [4] Douglass Westwood. Impact of Technology Change, (2010). Retrieved on 20th May 2010 from;http://www.sociologyguide.com/social-change/impact-of-technology-change.php. para 4[5] Ahmet Eskicumali. The Effects of Internet Cafes on Social Change in Turkey: The Case of Hendek. The Turkish Online Journal of Educational Technology, (2010). vol.9, no. 2, p 2 [6] Ibid p 6 [7] Carolyn A. Lin & David J. Atkin. Communication technology and social change: theory and implications. Routledge. ISBN 0805856137, 9780805856132, (2007) p 175. [8] Roxanne Friedenfels. Social Change: An Anthology. Rowman & Littlefield. ISBN 1882289595, 9781882289592, (1998) p 65 [9] Ahmet Eskicumali . The Effects of Internet Cafes on Social Change in Turkey: The Case of Hendek. The Turkish Online Journal of Educational Technology, (2010). vol.9, no. 2, p 7 [10] Carolyn A. Lin & David J. Atkin. Communication technology and social change: theory and implications. Routledge. ISBN 0805856137,   (2007) p 190. [11] Veronica Bergschneider. Technology's influence on interpersonal communication, (2010). Retrieved on 20th May 2010 from;http://www.helium.com/items/1567920-technology-for-communicating para 3 [12] Carolyn A. Lin & David J. Atkin. Communication technology and social change: theory and implications. Routledge. ISBN 0805856137, 9780805856132, (2007) p 236

Sunday, November 10, 2019

Business Plan – Convenience Store

Business Plan Buster’s A cozy Store that designed for your needs [pic] Business Plan by Lydia Chan CONTENTS[pic] 1. Executive Summary Buster’s is a convenience store specialized in servicing daily needs of occupants of the office building where it is located. It offers variety of products to satisfy customers’ daily needs including snacks, pre-wrapped sandwiches, bottle/canned beverages, stationery, greeting cards, newspapers, paperback books and small gift items. The first Buster’s Store was set up in 2007, a 1,000 square feet store located in the lobby of Empire Centre in Kennedy commercial district. This store is solely owned and managed by Lydia Chan. With fully focused and correct business strategy, Buster’s been able to get break-even in the eleventh month, and reaches to an annual revenue to US$300,000 last year. It has successfully built up an image of a convenience store that is friendly and customized to the occupants of the Empire Centre and the neighborhood buildings. With the proven success of the first Buster’s Store, Lydia is fully confident to expand the business by opening a second store with identical business strategy. The key to success is to find another perfect location. The golden opportunity is now appearing, there is a new office building, Sky Tower, will be opened by end of this year. Sky Tower is just two blocks away from Empire Centre. Besides the advantage of easy management derived from the close by location of the two stores, to make this location perfect for Buster’s is that Sky Tower is an A grade eighty-storey office building which create huge number of potential customers for Buster’s. 1. Mission The Mission of Buster’s is to provide friendly service and good quality of products to occupants of the buildings. Good mix of variety product items are perfectly meet customers’ needs in their daily work lives. 2. Objectives 1. To make Buster’s the preferred convenience store for the occupants of the building where it is situated and the neighborhood. 2. To break-even by the end of the first year. 3. To achieve a net profit of 5% by year three. 3. Keys to Success 1. Establish an image that Buster’s is â€Å"their† convenience store for the customers. 2. To turn over inventory an average of 15 – 20 times per year. 3. To provide friendly service and premium quality products. 2. Company Summary The first Buster’s store is owned and operated by the founder, Lydia Chan, in Sole Proprietorship. The concept of this new venture is a convenience store that specially services occupants of the office building where it is situated. The first store was set up in 2007 located in Empire Centre in Jordan district. It is a 1,000 square feet store in the lobby with 2 full time employees. In 2009, annual revenue of this store is US$300,000. With the earned capital and experiences from the first store, Lydia believes it is the mature time to expand her business by establishing a second store. In order to strengthen the financial and professional background, the second store will be in partnership set up. 1. Ownership The new Buster’s store is privately owned corporation in partnership basis. Lydia Chan owns 75% of the second store. She will work full-time in the store in the first year to ensure smooth day to day operation. In the second year and onwards she will be half day in the first store and half day in the second one. Carmen Chan owns 25% of the second store. Carmen is the elder sister of Lydia, she is a chartered accountant in Hong Kong Bank. She will provide financial advice and assistant for Buster’s. 2. Employees Base on the experience of the first store, we anticipate two employees are sufficient for the daily operational need. There are two full-time shop assistants in the first Buster’s store, Christine and Mina. Christine, high school graduated, joined Buster’s since it was launched in 2007. Her experiences in nurturing infancy Buster’s and daily operation are valuable to the second store. She will be promoted as shop supervisor and transfer to the new store. Christine will be responsible to coach and mentor the other new hired shop assistant, service customers, keep tract inventory/replenishment and report customers’ comments/complaints to Lydia for ensuring corrective action be taken. We will hire another shop assistant to work together with Christine. Criteria are High school graduate with 1-2 years retailing sales experience. 3. Financials 1. Start-up Finance Summary Anticipated start-up cost of the new store is US$200,000. The main cost of start-up will be inventory. It is estimated that the initial inventory purchase will be $100,000. In addition, $30,000 will have to be spent on fixtures and fittings for the store. Since it is a brand new building, there will be no maintenance needed before move-in. Funding will be come from the combination of the two owners from their own savings. Lydia Chan (75% ownership) – contributes US$150,000 Carmen Chan (25% ownership) – contribute US$50,000 2. Start-up Cost Summary This table shows a summary of start-up cost and expenses [pic] 3. 3 Anticipated Revenue and Operating Cost for the First Year pic] 3. 4 Pro-forma cash flow projection for the first year of operation [pic] 5. Break even Analysis The following chart and table show the break-even analysis for Buster’s [pic] [pic] 3. 6 Anticipated return on investment in the first three Years The following table provides the anticipated return on investment from the perspective of three years into the revenue [pic] 4. Marketing /Sales 1. Sum mary of Marketing and Sales Strategy Buster’s new store will be situated in the lobby of Sky Tower, a new office building in a concentrated commercial area, Kennedy District. Busters’ key customers are occupants of Sky Tower. According to the information from the Building Management office, 80% of the total vacant units were leased out and under interior fixtures and fittings stage. These companies will be moving in within two to three months which will secure customers flow when Buster’s is launched. 4. 2 Market Segmentation Occupants of the building are owners and employees of medium to sizable international corporations. They can be divided into 3 market segments : A) Aged 25 – 39 Male They require speedy service, just pick and pay. Half of them are wealthy Yuppies in managerial level, they do not mind to pay a little higher for the convenience and good quality. They are busy in work and social life, our fresh pre-wrapped sandwiches, popular bottled beverages and high end imported snacks will suit their needs. B) Aged 22 – 35 Female Same phenomenon as other prosperous cities, all ladies are keen to slim down their bodies and are cautious in selecting food. It is more obvious for this age group of ladies. They always search for healthy food and snacks. On every category of food, Buster’s will have a special corner for healthy food with notes on shelves for their easy perusal. Healthy food including vegetarian brown bread pre-wrapped sandwiches, low calories snacks, herbal tea and fruit juice types of bottled beverages and etc. These ladies may be secretaries or work in the administrative departments who are responsible to purchase stationeries for the offices. They will naturally select Buster’s for convenience while they are purchasing their own personal needs. This is a critical customers group for Buster’s. C) Miscellaneous This includes the middle-aged group, outsiders/visitors and etc that they have varied or unpredictable buying pattern. Continuous analysis of this group is required in a quarterly basis when Buster’s store is launched to ensure our service and products cover their needs. 3. Product Strategy Buster’s emphases are on friendly service and good quality of products that fit the requirements of people in their workplace. We do not just follow what selling in super markets or franchised convenience stores. We focus on customization. The following listed are the key categories for Buster’s. A) Pre-wrapped sandwiches : Homemade sandwiches with 4 different choices of fillings : egg and ham, beef, chicken breast and assorted vegetables. These are basic pre-wrapped sandwiches. In addition, we also provide small individual packed fillings such as chess, tomato, cucumber and eggs as supplements, so customers can design and make their own sandwiches in their offices. This will satisfied customers who are looking for variety of choices but without burdening our inventory. B) Bottled/Canned beverages The most popular bottled/canned beverages are available in Buster’s which including soft drinks, coffee, tea and milk. We also provide healthy drinks such as herbal tea, flower flavored tea, juice, Soya bean milk, flavored mineral water, and etc. C) Snacks Popular branded snacks of chips, chocolates, candies and gums are must items in the shelves. To take care of the needs for customers who are pursuing for healthy life, special selection of snacks such as sun-dried fruits, organic food, low calories/calcium crackers, sugar free candies/gums are also available in our â€Å"Healthy Corner†. D) Stationery and Greeting Cards To take care of the sudden or urgent needs of the office people, we will provide certain basic items of stationery and greeting cards but to cautiously control this category of goods occupying not exceed 10% of total display/shelf space. E) Gifts Small gifts can also be found in Buster’s. Regular items are gift sets of premium chocolates and tea bags which are appropriate round the year and for all occasions. Buster will display specialty gifts in front desk for festivals like New Year, Valentines’ day, Easter, Halloween, Christmas and etc. The specialty gift sets to serve both purposes of stimulating sales and decorating the store to lift up spirits. F) Newspapers & Magazine The top five Best selling newspapers are available in Buster’s. 6 – 8 different categories of magazines about fashions, accessories, entertainment, computers, automobiles to cover varied customers’ desires. 4. Pricing Strategy As mentioned in the product strategy section, most of the categories are not common products as other convenience stores because Buster’s emphasis is on premium quality food and drinks. She is comparatively not facing harsh price comparison as other franchise convenience stores for different target customers. Buster’s customers, occupants of Sky Tower, mainly are yuppies and office ladies, who are willing to pay a little more for convenience and better quality. Therefore, Buster’s price ranges for key products are : ? Pre-wrapped sandwiches US$4. 0 – US$5. 5. ? Premium quality and healthy snacks US$2. 5 – US$7. 0 ? Canned/bottled beverages US1. 2 – US$3. 0 ? Common products that are also available in other convenience stores : 5 to 10 percent higher than them. Target is to reach gross margin (sales deduct cost of goods) at 37. 5 – 38% 4. 5 Promotion Strategy Buster’s customer base is concentrated and close-by, they will pass by the store everyday when they go to work. Location is our best promotion tool. Occupants of Sky Tower will know the existence of Buster, so our focus of promotion is to attract them to stop by Buster’s and to experience the difference with other ordinary convenience stores. They will be impressed by our friendly service, wide ranges and unique food and beverages. Word-of-mouth will be our largest promoter. A) Flyers Flyers, an effective and inexpensive way to notify people in Sky Tower and neighborhood buildings that their store â€Å"Buster’s† is opening soon. Flyers will be passed around at the building entrance a week before grand opening. On face side of flyers is an attractive designer sketch of the Buster’s store (sketch is used to be more attractive than photo or words), and on the reverse side is a list of product items that will be available in Buster’s. Distribution of flyers will be continuous after Buster’s is opened. Distribution spots will also be increased to cover the neighborhood buildings. B) Buster’s Card For initial purchase exceeding US$10, a Buster’s Card will be provided with a Buster’s logo stamp on it. Each $10 purchase onwards will earn a stamp. When accumulated to 5 stamps, a free gift will be given. This is effective to stimulate customers to buy more, or to request their colleagues to consolidate the purchase (Word-of-mouth advertising). Gifts are selected products from the store such as snack, stationery, chocolate, etc and will be changed each month to maintain freshness of the game. . 6 Competition Despite of having the competitive edge of location, we anticipate Buster’s will face competition from 2 areas. A) Convenience Stores This competition will be from national franchises such as 7-11 and Circle K. They have established extensive network of chain stores and are well-known to Hong Kong people. People are almost pass by two to three these conveni ence stores in their everyday life. Due to consolidation of bulk purchase, these franchises obtain strong bargaining power with suppliers for both costs of goods and payment terms. There is one 7-11 store located in the main street, 8 minutes walking distance from Sky Tower, and one Circle K in the opposite corner to 7-11. It is inevitably Sky Tower people will pass by these stores. Buster’s strategy in competing with these stores is not pricing but differentiation. ? Product flexibility Franchise convenience stores are selling standardized products regardless of demographic/geographic needs. Buster’s customer base is concentrated and focused. Products are selected according to their lifestyle, habits and preferences. We are also flexible and prompt to alter products items base on customers’ and sales feedbacks. ? Unique and high quality food and beverages Buster’s target is to have 70% of product items not identical to those convenience stores. Our tasty homemade sandwich is a typical example while other stores are selling mass produced sandwiches. ? Customers’ relationship Buster’s customers are actually our neighbors that we are working in the same building. This benefits us to build close relationship while other convenience stores focus on speedy in-and-out service. B) Plagiarist Start-up capital of lobby convenience store is comparatively lower than other main street retailing stores or franchise convenience stores. Low entrance barrier will attract people who want a start-up venture by copying the same concept as Buster’s. 5. Operation 1. Location of the business The new business venue of Buster’s will be located in the lobby floor of Sky Tower, a new office building in No. 23 Harbor Road, Kennedy District, Hong Kong. When Lydia, owner of the first Buster’s store, decided to open the second store, she had gone through serious research and calculation because location is essential to be successful and profitable. The following listed are factors why Sky Tower is the right place. ? Scale and income level of Customer base Sky Tower is an A-grade commercial building, tenants are mainly big corporations in business relating to international trading, banking and investment, insurance, accounting and etc. Anticipated total occupants will be 3,000 to 4,000. Most of them are professionals and/or high income level employees. This creates a beneficial customer base for Buster’s. ? Close by location of the two Buster’s Stores Sky Tower is just two blocks away from the first Buster’s store, this creates advantage for the owner to manage the two stores in the long run. In addition, the two stores can help each other if there is urgency for products that are out of stock. Staff can deliver the urgently needed goods to the other store within 10 minutes. ? Surroundings Sky Tower’s surroundings are also commercial buildings, with some exclusive restaurants and casual cafe. No convenience store located in adjacent buildings, just two which are 8 to 10 minutes walking distance. All these neighbors are valuable and potential for Buster’s. 2. Operation of the business A) Hours of Operation The common working hours for offices (white collar) in Hong Kong is 9:00 AM to 6:00: PM, Monday to Friday, some work on Saturday 9:00 AM to 1:00 PM. For Buster’s, business hours is 8:00 AM to 7:30 PM Monday to Friday, 8:30 AM to 2:00 PM on Saturday. Opening at 8:00AM is to serve breakfast for customers. Close at 7:30 PM is to take care of the needs for customers who are required for over-time works which is very common in Hong Kong. To ensure Buster’s employees are not exhausted by long working hours, operation will be in two-shift. The 2 employees work from 8:00 AM to 5:00 PM, and the shop manager (that is the owner) take the second shift from 10:00AM to 7:30PM. B) Service Procedures Friendly service is Buster’s emphasis and promise to our customers. This must be clearly shared with employees that without their efforts, Buster’s will not get success. They are required to follow the below listed service procedures to ensure a cheerful shopping experience to every customers. ? Greeting with smile Greet every customer with a friendly smile who enters the shop. For familiar customers, chat with them to build-up an on-going relationship. ? Serve efficiently and effectively For customers who have clear decision on what to buy, serve them efficiently. For customers who are browsing, hesitating what to buy or unfamiliar with Buster’s products, staff must to offer help by providing advices/recommendations or a brief introduction of Buster’s products according to customers’ desires. Nevertheless, no hard sale, customers are still welcomed without purchase. ? Interaction When customers prepare to pay and leave, we must to say â€Å"Thank you† and â€Å"Goodbye† with eye-contact and friendly smile. This is the last process step and interaction with customers in a transaction, it is vital to leave a cheerful image in their mind which can be deep-rooted. C) Inventory management Effective inventory management is essential for Buster’s to maintain wide variety of product items in limited space. Ultimate goal is to maintain a minimal but adequate stock and make replenishment in a weekly or bi-weekly basis depend on products’ feature and turn-over. POS system will be employed to control in-and-out systematically and to minimize human error. Cashier will input sold items automatically. Every end of the day, Christine (Shop’s supervisor) to generate and check inventory status report and pass to Shop Manager for analysis and deciding which items needed to replenish. Christine is also responsible to input data everyday when suppliers deliver goods to ensure inventory record is up-to-date. 6. Legal Issues The following listed legal documents and licenses will be well prepared and to ensure they are all completed and valid before the launch of Buster’s. Business license in partnership proprietor basis ? â€Å"Buster’s† trade mark registration ? Tenancy Agreement with Sky Tower Property Management Office ? Employment contract with the two Buster’s employees ? Purchase Medical insurance for employees ? Business Insurance Legal Consultant will be hired to ensure accuracy of legal documents and coverage . 7. Challenges A) Sustainability of Buster’s competitive edge Location is Buster’s competitive edge as we are close to the concentrated customer base. This edge will be threatened if there are any new retail tores open in the surrounding areas, they can be hypermarket or new concept food stores that tempting Sky Tower people willing to sacrifice the convenience but to walk a little bit far to try new shopping experience. B) Constantly excite customers Our customer base is young, high-income group; they have strong purchasing power that leads them to have extensive options. They pursue for premium quality and trendy commodities. It is an on-going challenge for Buster’s to keep having products that excite customers. – End –

Thursday, November 7, 2019

Organisational Marketing Strategies and the Digital Age Essays

Organisational Marketing Strategies and the Digital Age Essays Organisational Marketing Strategies and the Digital Age Essay Organisational Marketing Strategies and the Digital Age Essay Organisational Marketing Strategies and the Digital Age The Role of Marketing Strategy Development As marketing professionals, we have a clearly defined role within the organisation- to promote the organisation’s services and/or products to potential customers in order to increase market share and grow the business. Yet throughout the years, marketing and promotion is straightforward in a world where consumers are spoiled for choice with most any product or service. In addition, consumers cannot be considered a group as a whole. Customers are people, and vary considerably and have different needs so cannot all be satisfied in the same way. Kotler 31) These reasons mean that marketing must be strategic in order to have the biggest impact on obtaining customers, increasing market share, and growing the business. Strategic marketing is defined as the process of aligning strengths of an organisation with the groups of customers it can serve. (Kotler 31) This means that the marketi ng strategy will align an organisation with a group of customers where it can meet their needs better than its competitors. Strategic marketing affects the whole direction and future of an organisation. You need a complete understanding of the macro and micro environments and markets served to inform your marketing process. In the same way that your organisation is developing strategic marketing plans to grow the business, your competitors will be doing the same thing, constantly searching out new ways to capture and retain customers. Therefore the basics of strategic marketing involve three interdependent parts so messages are directed appropriately: market segmentation and positioning, developing a relationship with the customers, and competitive strategy. (Kotler 31) Figure 1 defines these parts of strategic marketing. Figure 1: Strategic Marketing Three Parts of Strategic MarketingDefinition Segmentation and positioningDividing the total market into groups of similar customers, then targeting specific groups depending on their attractiveness; giving the product favourable associations in the minds of the target customers Relationship marketing Building and maintaining profitable customer relationships by delivering better value and satisfaction Competitive strategyBuilding an advantage over the competition; delivering customer value that competitors will find difficult to copy By analysing these three parts of strategic marketing, the organisation can also gain a deeper understanding of itself. Knowing who its customers are, their perceptions and purchasing habits, and also understanding how the organisation’s products, services and marketing differ from its competitors enables organisations to plan the future activities to engage with its marketplace. One way to illustrate the organisation’s areas for potential market growth is to use Ansoff’s product/market expansion grid as shown in Figure 1. Kotler 66) Figure 2: Ansoff’s product/market expansion grid Existing productsNew Products Existing MarketsMarket PenetrationProduct development New marketsMarket DevelopmentDiversification In this table, Ansoff provides a way of deciding how to achieve growth. It shows four areas for achieving growth: market development, new markets, new products and diversification. Market penetration is increasing sales of existing products in existing markets. (Kotler 65) Market development is entering new markets with existing products. (Kotler 66) Marketing strategy provides the guiding philosophy for the company (how to serve the needs of customer groups), as well as inputs to overall company strategy by identifying market opportunities and assessing the firm’s potential to take advantage of them. (Kotler 67) Strategic marketing has a key role to play in developing market share and growth when you focus on market penetration and market development. Because the organisation already offers existing services and/or products in a competitive marketplace, one may consider these areas the â€Å"low hanging fruit† of the business as moving into new markets or developing new products incurs more risk. Therefore the minimise risk, it is the very important role of the marketing professional to concentrate efforts on these routes to grow the business. Examples of marketing strategy for these areas can be seen in Figure 3. Figure 3: Examples of Marketing Strategy for Market Penetration and Market Development Existing products Existing MarketsMarket Penetration: Mercedes-Benz new C-class (medium-sized family saloon) and E-class (executive saloon) luxury cars helped them increase sales by 23% New marketsMarket Development: Mercedes-Benz entered the small car market with its A-class small family saloon and Smart Car Market Development and Penetration in a Virtual Marketplace The marketing strategies outlined in Figure 2 represent core activities that your organisations are probably already implementing and measuring. Yet as also described above, your customers are all different and with technological advances that where unheard of just 20 years ago, the needs and attitudes of your customers are also changing. The Digital Age refers to the macro-environmental forces of recent new technological advances that have shifted the business world and change the way we live our lives on a day to day basis. These forces that are shaping the digital era or internet age are digitalisation and connectivity, the explosion of the Internet, new forms of intermediaries, and customisation and customerisation as outlined in Figure 3. (Kotler 128) Figure 3: Forces shaping the Internet age Definition (Kotler 129-131)ExampleImplications Digitalisation and connectivityDigitalisation is where appliances operate on digital information which is a stream of zeros and ones, or bits; for these bits to flow from one appliance to another requires connectivityInternetAllows users all around the world to access a vast amount of information Internet explosionWith the creation of the World Wide Web and web browsers, the Internet was transformed from a communication tool into a revolutionary technologyThe number of web surfers worldwide is expected to reach 1. billion in 2007Leads to innovation because it allows consumers and companies to access and share large amounts of information with just a few mouse clicks New forms of IntermediariesInternet companies selling products and services via the Internet; products and services tradionally sold by store based retailersComputer manufacturersEstablished store-based retailers going out of business Customisation and CustomerisationCustomisation is where a company customises the market offering; customerisation is where the company leaves it to individual customers to design the offeringFor customisation, Levi would take the customers measurements and then customise their jeans at the factory; whereas customerisation means a customer would take their own measurements and add specific featuresCompanies become facilitators with customers moving from consumers to prosumers As seen in Figure 3, forces shaping the digital age can have both positive and negative implications on the marketplace. Therefore, in order for the business to keep up with the changing customer in the Digital Age, marketing strategy must integrate its activities to fit into the digital environment. The Digital Age presents both new opportunities and challenges for the organisation, but strategic marketing planning means that activities can target customers just as, if not even more, effectively as traditional nons of Digital Marketing Methods (Kotler 134-153) Digital Marketing MethodDefinition e-commerceBuying and selling supported by electronic means WebsitesA site on the Web which carries information, answers customer questions, builds customer relationships and generates excitement about the company. The site can also engage consumers and move them closer to a purchase Online advertisingAdvertising that appears whilst consumers are surfing the Web, including banner ads and skyscrapers Viral MarketingWord-of-mouth marketing on the Internet; email messages that are so appealing that customers will forward them on to friends Web CommunitiesWebsites where members gather to exchange views on shared interests WebcastingAutomatic downloading of customised information of interest to recipients computer; ideal for delivering Internet advertising As seen in Figure 4, digital marketing methodologies represent the online or computerised versions of traditional marketing communications tactics. The benefits of these methods are that marketers are able to tailor their offers effectively to targeted customers at relatively low cost. They are a powerful tool for building customer relationships, plus they increase a sellers speed and efficiency as well as offering easy access to world markets. Figure 5 shows examples of where these methods can fall into place within Ansoff’s growth model. The Marketing Mix for a Digital Strategy Integrating digital methodologies involves re-evaluating your organisation’s marketing mix in the context of the digital marketplace. Marketing mix is defined as the set of controllable tactical marketing tools – product, price, place and promotion – that the firm blends to produce the response it wants in the target market. (Kotler 34) The marketing professionals within organisations place different emphasis on each of these tools depending on the type of organisation and the target market. Integrating the e-marketing Communications Mix into Marketing Mix Figure 6 shows examples of the e-marketing communications mix. Table 7 illustrates how the e-marketing communications mix can be integrated to complement and support offline marketing tactics. Table 7: Integrating the e-marketing Communications Mix into Marketing Mix Offline marketinge-marketing Product PriceDiscounts for redeeming couponsDiscounts for ordering via company website PlaceRetail outlets, call centreCompany website PromotionDirect mail, press ads, postersEmail, banner ads Physical Evidence Process Integration of e-comms with offline activity, branding, customer experience, communications to have web address.

Tuesday, November 5, 2019

3 Expert Tips for the Boston University Supplement Essays

3 Expert Tips for the Boston University Supplement Essays SAT / ACT Prep Online Guides and Tips If you’re applying to Boston University this year, you’ll have to respond to at least two Boston University essay prompts. In this article, we’ll cover what the Boston University essay prompts are, how to answer them, and provide key tips for writing the best application essays possible. What Are the Boston University Essays? Boston University requires its applicants to respond to at least two Boston University essays as part of its admissions requirements. You may also have to respond to a third, additional essay, depending on what school or program you’re applying to. Boston University uses the Common Application for admission, so the Boston University essays are all submitted through the Common App’s platform. The essays are an important part of your application - they give you a chance to show the admissions committee a different side of your personality than what they see in the rest of your application. The Boston University essays also give you a chance to wow the admissions committee with your creativity and writing skills, so it’s important to put a lot of effort into your essays to make them as strong as possible. Boston University Essay Prompts and Requirements There are a number of different Boston University essay prompts, depending on what program you are applying to and whether or not you decide to apply for a scholarship. All students must answer the â€Å"Why Boston University† essay and can submit extra work as part of the â€Å"Extra Space† prompt. Applicants to the Accelerated Program in Liberal Arts and Medicine, Kilachand Honors College, and the Trustees Scholarships must also answer additional essays, each with their own word count and requirements. Let’s take a look at each of the prompts: "Why Boston University": What about being a student at Boston University most excites you? (250 words) "Extra Space" prompt: Please use this space if you have additional information, materials, or writing samples you would like us to consider. (2000 KB PDF file) For Accelerated Program in Liberal Arts and Medicine applicants: The Accelerated Programs Admission Committee is interested in learning more about you. Please write an essay on why you wish to enter the health professions, including what experiences have led you to this decision and what you hope to gain from your chosen profession. Please make sure your essay is completely distinct from the one you submitted on the Common Application. (750 words) For Kilachand Honors College applicants: Kilachand Honors College offers a challenging liberal arts education grounded in critical and creative thinking and interdisciplinary problem-solving. What do you think this approach means? Reflect on what has been missing in your education to date, giving at least one concrete example to support your response. How would Kilachand’s interdisciplinary curriculum fulfill your academic, creative, intellectual, and/or professional goals? (600 words) For Trustees Scholarship applicants: Please select one of the questions below and respond with an essay explaining your perspective. (600 words) Option A: The list of works banned throughout history is long and sometimes surprising. Examples include the Bible, King Lear, The Origin of Species, Mein Kampf, Lolita, The Diary of Anne Frank, and The Adventures of Huckleberry Finn. Isaac Asimov wrote: â€Å"Any book worth banning is a book worth reading.† Do you agree? Is such censorship ever justified? If so, who or what should determine which books are read and which are forbidden? Option B: Economists describe a â€Å"moral hazard† as individuals’ tendency to take greater risks when they believe that they will not bear the full cost of their actions. Some may be less careful driving, for instance, if they know that their insurance provider will cover potential accidents, while the uninsured will drive with more caution. A recent study similarly suggests a correlation between greater access to Narcan, the drug used to reverse potentially fatal opioid overdoses, and a rise in the use of opioids. In your opinion, should the concept of moral hazard affect public policy? If so, what are the relevant factors policymakers should consider in assessing questions of public safety and individual responsibility? Option C: â€Å"The perfect search engine,† Google’s co-founder Sergey Brin has said, â€Å"would be like the mind of God.† In your opinion, will science and technology eventually allow us to know all things knowable? Are there limits to what the perfect search engine will reveal, or might it indeed become like the mind of God? For all Trustees Scholarship applicants: Please submit a short essay to the following statement: â€Å"Something that’s not on the resume.† Give us a glimpse of a passion, dream, or mental pursuit that absorbs and delights you. (300 words) Boston University Essay Prompts, Analyzed Let’s take a look at each of the Boston University essay prompts. In this section, we’ll break down what each prompt is asking, how you should answer, what kind of topics will work to answer the prompt, and what you should avoid talking about. What about being a student at Boston University most excites you? (250 words) The first Boston University Supplement Essay prompt is a classic â€Å"Why this school† essay prompt. These types of essays ask you to demonstrate to the admissions committee why this school is the one for you. Your answer should be Boston University-specific. You should do your research on Boston University to be able to name specific classes, programs, or professors that excite you. Your essay should focus on why you want to attend Boston University - not why you want to attend college in general. Don’t speak generically - Boston University knows that it has great academics and interesting classes. You need to name specific parts of the school that are attractive to you as a student. Maybe you’re interested in film and television and want to be part of BUTV10, or perhaps you want to work on a Senior Design Project in College of Engineering. Whatever your reason, make it specific to BU - something that you can’t get at any other college or university. For more information on how to answer this essay prompt, visit our article on the subject! (Coming soon) Please use this space if you have additional information, materials, or writing samples you would like us to consider. (2000 KB PDF file) The second Boston University supplement essay prompt may seem intimidating - what should you upload? You should use this essay prompt as a chance to a.) demonstrate the quality of your work and/or b.) present yourself as a well-rounded person. If, for instance, you are the first chair in your high school’s wind symphony, you might want to upload a MP3 file of your playing. Boston University will have lots of students applying who are musicians - sending in a file of yourself playing can demonstrate the quality of your musicianship. On the other hand, if you’ve been playing in a punk band with some friends for fun for five years but didn’t mention it elsewhere on your application, this essay prompt gives you the perfect opportunity to present another aspect of your personality. Whatever you choose to upload, make sure that it is high quality and well put-together. Submitting something that’s confusing or sloppy can give the admissions committee the wrong impression, so if you don’t have anything that stands out as something you’d want to submit, you could skip this question altogether. For Accelerated Program in Liberal Arts and Medicine applicants: The Accelerated Programs Admission Committee is interested in learning more about you. Please write an essay on why you wish to enter the health professions, including what experiences have led you to this decision and what you hope to gain from your chosen profession. Please make sure your essay is completely distinct from the one you submitted on the Common Application. (750 words) This prompt is only for students who are applying to the Accelerated Program in Liberal Arts and Medicine. This Boston University Supplement Essay prompt is a pretty standard example of a health professional admissions essay, but the long word count is tricky. You want to be specific and passionate, not redundant and long-winded. You can break your essay down into two main parts: why you decided to enter the health professions and what you hope to gain from doing so. When you talk about why you decided to enter the health professions, be sure to highlight any specific experiences that influenced your decision. Don’t speak in generalizations or platitudes - call out real experiences that made you decide to apply. Don’t, for instance, say that you want to change the world through medicine, unless you can back it up with a solid explanation of why. Discussing what you hope to gain from the profession is an opportunity to hammer home why Boston University is such an important part of your education. Talk about what you hope to achieve in your career and how Boston University can help you get there. For Kilachand Honors College applicants: Kilachand Honors College offers a challenging liberal arts education grounded in critical and creative thinking and interdisciplinary problem-solving. What do you think this approach means? Reflect on what has been missing in your education to date, giving at least one concrete example to support your response. How would Kilachand’s interdisciplinary curriculum fulfill your academic, creative, intellectual, and/or professional goals? (600 words) Students who are applying to Boston University’s Kilachand Honors College must answer an additional 600 word prompt. This Boston University supplement essay prompt is all about academics - what interests you and how Boston University can help you fulfill your goals. The Kilachand Honors College is a living and learning community where you have the opportunity to participate in experiential learning activities, so it’s a good idea to highlight how practical application and real-world experience is important to you in this essay. The key to this prompt is to be specific. You don’t need to talk about all of your academic interests here - in fact, it’s probably better to just discuss one or two that are really important to you. Whatever interest you choose to write about, you should make sure that you highlight how you would continue to explore that interest at Boston University. For Trustees Scholarship applicants: Please select one of the questions below and respond with an essay explaining your perspective. (600 words) Option A: The list of works banned throughout history is long and sometimes surprising. Examples include the Bible, King Lear, The Origin of Species, Mein Kampf, Lolita, The Diary of Anne Frank, and The Adventures of Huckleberry Finn. Isaac Asimov wrote: â€Å"Any book worth banning is a book worth reading.† Do you agree? Is such censorship ever justified? If so, who or what should determine which books are read and which are forbidden? Option B: Economists describe a â€Å"moral hazard† as individuals’ tendency to take greater risks when they believe that they will not bear the full cost of their actions. Some may be less careful driving, for instance, if they know that their insurance provider will cover potential accidents, while the uninsured will drive with more caution. A recent study similarly suggests a correlation between greater access to Narcan, the drug used to reverse potentially fatal opioid overdoses, and a rise in the use of opioids. In your opinion, should the concept of moral hazard affect public policy? If so, what are the relevant factors policymakers should consider in assessing questions of public safety and individual responsibility? Option C: â€Å"The perfect search engine,† Google’s co-founder Sergey Brin has said, â€Å"would be like the mind of God.† In your opinion, will science and technology eventually allow us to know all things knowable? Are there limits to what the perfect search engine will reveal, or might it indeed become like the mind of God? Please submit a short essay to the following statement: â€Å"Something that’s not on the resume.† Give us a glimpse of a passion, dream, or mental pursuit that absorbs and delights you. (300 words) Students who are applying for the Boston University Trustees Scholarships must answer not one, but two, additional essays. The first essay is 600 words and the second is 300 words. The longer Trustees Scholarship prompt asks you to pick between three questions to answer. The three options are all fairly academic, focusing on banned books, moral responsibility, and search engines. Which prompt you pick doesn’t matter nearly as much as how you answer it. Your answer should have a strong, persuasive argument with specific reasons as evidence. The final prompt gives you the opportunity to talk about non-academic interests. This essay is the place to talk about your passion for handcrafting popup cards or your delight in finishing the NY Times crossword puzzle every day. You can pick something seemingly trivial - go with whatever makes you happy! Key Tips for Writing an Amazing Boston University Supplement Essay Ready to write an amazing Boston University supplement essay? Follow these key tips to do so! #1: Use Your Own Voice The point of a college essay is for the admissions committee to have the chance to get to know you beyond your test scores, grades, and honors. Your admissions essays are your opportunity to make yourself come alive for the essay readers and to present yourself as a fully fleshed out person. You should, then, make sure that the person you’re presenting in your college essays is yourself. Don’t try to emulate what you think the committee wants to hear or try to act like someone you’re not. If you lie or exaggerate, your essay will come across as insincere, which will diminish its effectiveness. Stick to telling real stories about the person you really are, not who you think Boston University wants you to be. #2: Avoid Cliches and Overused Phrases When writing your Boston University essays, try to avoid using cliches or overused quotes or phrases. These include quotations that have been quoted to death and phrases or idioms that are overused in daily life. The college admissions committee has probably seen numerous essays that state, â€Å"Be the change you want to see in the world.† Strive for originality. Similarly, avoid using cliches, which take away from the strength and sincerity of your work. Boston University’s admissions committee will see hundreds, if not thousands, of essays that talk about how much the applicant loves Boston. Saying that you want to study in the world’s greatest college town is trite and overdone. If you are excited about going to school in Boston, make sure that you have a really specific reason that also ties to Boston University’s opportunities. #3: Check Your Work It should almost go without saying, but make sure your Boston University essays are the strongest example of your work possible. Before you turn in your Boston University application, make sure to edit and proofread your essays. Your work should be free of spelling and grammar errors. Make sure to run your essays through a spelling and grammar check before you submit. It’s a good idea to have someone else read your Boston University essays, too. You can seek a second opinion on your work from a parent, teacher, or friend. Ask them whether your work represents you as a student and person. Have them check and make sure you haven’t missed any small writing errors. Having a second opinion will help your work be the best it possibly can be. Final Thoughts Regardless of which program you're applying to at Boston University, you want to make sure that your Boston University essays are a great example of who you are as a student and a person and why Boston University should accept you. Your essay should: Be personal Be specific Be free of spelling and grammar errors Your essay should not: Be generic Be focused on Boston, not Boston University The more effort you put into your essays, thebetter chance you have of getting accepted to Boston University! What’s Next? Do you want to learn more about the Why Boston essay? We created an in-depth guide to help you ace this essay. Check it out here! Starting your essay is often the hardest part.If you're unsure where to begin, check out this guide tostarting a college essay perfectly, so you're ready to ace that introduction! A good essay is just one part of a successful Boston Universityapplication. If you want to really wow the admissions office, be sure yourgrades and test scoresare up to snuff, too! Want to write the perfect college application essay? Get professional help from PrepScholar. Your dedicated PrepScholar Admissions counselor will craft your perfect college essay, from the ground up. We'll learn your background and interests, brainstorm essay topics, and walk you through the essay drafting process, step-by-step. At the end, you'll have a unique essay that you'll proudly submit to your top choice colleges. Don't leave your college application to chance. Find out more about PrepScholar Admissions now: